"KING" is from the brother duo 334 MO.B.B. that got signed in 2006 by Def Jam by Antonio "LA" Reid & Jay-Z. New Album "Kush & Yellow Diamondz" King personifies the southern culture of the rap game. With an infectious voice and recognizable sound, "King" is a true industry vet with the hunger of a rookie. King is bringing an undeniable rawness that will propel him past any other.